Web fonts save lives.

Web fonts saves lives. Alright, maybe they don’t save lives, but they’re pretty awesome and make the web look a whole lot better. As awesome as they are, there are a few things that everyone should know to get the most out of them. 1. Most fonts are licensed Your favorite font library is full Read More

“If you build it, they will not come”

You finally got your big website designed, developed, and launched…all of a sudden everyone just knows about it, and starts clicking through all your pages, eating up all your information, purchasing all your products. You have the Magic Bullet! All your marketing goals achieved simply with having a newly launched, brand spankin’ new website! Nope, Read More

Intro to Responsive Web Design

How do you access the internet? On your desktop? Or maybe your laptop, or netbook? And also on a tablet? And probably on your phone? On it’s mobile browser, or even through a web app? Do you have a glossy new high-resolution monitor, or an older standard one? An average internet user’s options for experiencing Read More

Blogging 101

What does “blog” mean? It’s both a noun and a verb, and it’s used often. You can be a blogger who blogs on his or her own blog. The word “blog” originates from “web log,” or an online recording of thought or activity. Over time, usage was shortened to “blog,” but the core identity remains Read More

Creating successful sweepstakes & contests on Facebook.

Free stuff!! Coupons!! Giveaways!! Prizes!! Yep. You want it. You know you do. So why wouldn’t your consumer base? Facebook provides you the perfect platform to connect, and they’re already there — waiting and looking for you. You just need to give them a reason. KISS (“Keep it Simple, Stupid.”) Facebook-based sweepstakes and giveaways should Read More

So you’re adding a custom Facebook tab.

Congrats! You did it. You defined your space in Facebook, and now you’re painting the walls and putting up some drapes. It’s going to be downright CozyTown on your Page pretty soon, but, wait. Did you remember all the not-so-pretty stuff? Before moving forward and making your new custom Facebook tab live, there are some Read More

Communicating with video and infographics.

You’re a visual learner. Think you’re not? That’s not what the interwebs say. Chances are, if you’re reading this, you’re a Digital Native, an Early Adopter, or otherwise technically savvy. And that means your attention span is minimal and you’ve been consuming information in a digital format, as quickly as possible, for as long as Read More

A Night of Geek and Glamour

The geeks were dolled up and out on the town Friday night for the first annual Philly Geek Awards. Between the top hats, ballroom-worthy gowns, and the homebrew R2D2 helmet, I didn’t know if I was at the Oscars or on the set of a sci-fi movie. I guess it was a little bit of Read More