The Challenge

Our relationship with Stonyfield started with a mutual interest in creating truly engaging social campaigns. Their goals were to increase their overall fan base, educate on the mission of the organization, and become more interactive with their audience to foster brand evangelism.

Cow

SOCIAL MEDIA CAMPAIGNS

Screenshots of multiple Stonyfield website pages.

How do you launch a new product with a new ingredient to an existing audience and make it fun?

COMMERCIALS


Website Redesign

Stonyfield approached King Design with a need to rebuild their website to reflect their new brand identity, make it responsive and to better integrate their social media platforms.

Storyboards hung on the wall showing the Stonyfield website.

By taking a "one thought at a time" approach we were able to tell the story of Stonyfield, give quick product information, make it social... make it fun.

YoToddler

Greek

Social

FOB

SubstitutionGuide


Stonyfield website displayed on an iPhone and desktop.

Source Map

Screenshot of the Stonyfield source map.

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