The Challenge

When Marine Jet Power reached out to us, it wasn't your typical request. They were facing a significant challenge: transporting massive boat propulsion systems to trade shows year after year was becoming increasingly expensive and logistically complicated. Their challenge to us? Develop a solution that would allow them to showcase their impressive products without the hassle of physical transportation. Enter our digital expertise. This case study reveals how we designed an innovative web app that transformed their product display into a smooth, virtual experience—no heavy lifting involved!

A force to trust

Simple & Intuitive

In developing the web app for Marine Jet Power, simplicity and user-friendliness took center stage. Our design philosophy embraced a clean and minimal UI, carefully crafted to prioritize ease of use. Every element served a purpose, with no room for unnecessary frills. The user experience was streamlined to ensure intuitive navigation, allowing both exhibitors and visitors to engage effortlessly with the virtual showcase.

Podjet screenshot
Combinator screenshot

Optional Animation Previews

Going a step beyond conventional product showcases, we also incorporated dynamic features into the web app, offering users a full interactive and immersive experience. Alongside the ability to rotate and zoom 3D models, we introduced optional animation previews that elevate the demonstration of product functionality. Users can toggle these animations on and off, gaining deeper insights into how the boat propulsion systems operate. This interactive element not only adds a layer of engagement but also provides a comprehensive understanding of the product's intricacies.


How it works breakdown

We also introduced a dedicated 'How it Works' product animation, providing a transparent look into the functionality of a waterjet. This additional model goes beyond just showcasing the product; it serves as an educational tool, allowing users to visually grasp the inner workings of the waterjet system. By offering a transparent view and illustrating the flow of water, we aimed to demystify the intricacies of the technology. This feature not only adds depth to the user experience but also empowers visitors with a clear understanding of the product's fundamental mechanics.


DIGITAL INNOVATION

Our collaboration with Marine Jet Power exemplifies the transformative power of digital innovation. By overcoming the logistical challenges of displaying large boat propulsion systems, we didn’t just address our client’s needs—we revolutionized the way they present their products at trade shows. The web app we developed not only reduced costs but completely redefined their showcasing experience. This partnership underscores the significant impact of strategic tech solutions, and we’re excited to continue pushing the boundaries of innovation in the digital realm.


trade show from above

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