My Articles


UX Considerations in a RWD World

At its core, the role of a UX professional is to empathize with the people who interact with your product. When you think about it in those terms, it is not unreasonable to expect that everyone involved in the creation of a website should be UX evangelists – from the client to the developer and everyone Read More

Scrolling & The Fold

Amongst web designers and developers, few things will cause eyes to roll faster than the age-old debate about the existence of the “fold” and user scrolling behavior. Personal opinion and semantics often derail the conversation into one that isn’t productive or relevant to today’s multi-device landscape, but there is value in discussing both the “fold” and scrolling. However, we need Read More